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Designer French lippie

Isabel Marant is one of those designers who totally gets how women like us get dressed – basically, in two frenzied minutes flat while thinking about the day’s endless logistics and to-do list. (Or is that just me?!)

Buying the Parisian brand may involve a bum-clenching splurge on Net-a-Porter but at least these are designer clothes that are chic in a low-key way and properly wearable, be it on a drizzly school run, drab day in the office or dashing around town running errands. Cosy sweatshirts, wedge trainers, bags you can actually fit your stuff in, Western-style suede ankle boots, oversized boho cardigans – all are Marant trademarks. So even if you’ve never forked out for the label, it’s highly likely your style over the last decade has been inspired by her designs.

And now if you haven’t got the cash to splash on a new £900 pair of cowboy boots (hmmm, one trend we may not thank her for after all), you can still get a dash of Marant-style French insouciance this season, courtesy of her new mini make-up range, L’Oréal Paris x Isabel Marant, launching Weds 19 Sep. It’s somewhat diddy – just a lipstick (in seven shades), a clear brow/lash mascara, a smokey eye palette, a cream highlighter and a lip/cheek tint. Each product is designed to create a day-to-night look with minimum faff  – just add a pop of cheek shimmer, change the neutral lipstick for a bolder shade or whizz up a simple smokey eye, and you’re good to go. With prices from £8.99 – £12.99 and sleek graphic monochrome packaging that’ll be all over Instagram in a flash, head over to exclusive stockist pronto before it all gets snapped up.

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